Johanna Seelemann leads a design studio which explores material cultures, related to mundane objects and their contexts, production systems, ecological cycles, in order to create nuanced future scenarios. The practice embraces a multi-disciplinary approach that leads to a wide range of outcomes, such as product, conceptual design, strategy and exhibition.

Johanna Seelemann (b. 1990, Leipzig, Germany) founded the studio in 2020. The designer developed her fascinations during the Contextual Design master program at the Design Academy in Eindhoven (2019) as well as the bachelor course in Product Design at the Iceland University of the Arts in Reykjavík (2016). She previously assisted Studio Formafantasma in their ‘Ore Streams’ and ‘Cambio’ projects.

The studio’s practice encompasses conceptual design, developing products, exhibitions, video works, creative direction, often transcending the distinctions between different fields of creativity. The works explore the process and the aesthetics of everyday-consumed products, commodity journeys along their supply chains, developing design methods. The investigations morph into designs developed using the tools of substitution, adaptation, and resiliency. Unearthing these hidden contexts of these products that enable today’s everyday life through the formulation of optimistic suggestions and nuanced future-scenarios.

Johannas stay at MELLÖSAVERKEN HEADSPACE was a first in that David and Johanna collaborated in the development of work using primarily resources already available in the form of waste or spill materials on site that for one reason or another had been saved for future use by someone in the past. The images below are the results of this 2 week period.